The crisis caused by the Corona virus (Covid-19) has accelerated remote work and many sales processes turned digital, this implies a relevant change in the channel and the way of selling.
Given the current uncertainty, the required social distancing, the so-called "new normal" and the possibility of a rebound, companies are undertaking digitization strategies with an emphasis on the online channel.
In this blog we would like to highlight the importance of the images -photography- on corporate websites, social media, digital marketing and electronic commerce. We would also like to provide some details about the photography services that Kunst Photo & Art can offer to companies.
Target 1: Develop a digital corporate identity to transmit the essence of the brand to potential clients, collaborators and suppliers.
The way of making purchasing decisions has changed. In this hyperconnected world, when a product or service is needed, people search on the internet, Instagram, read blogs, opinions ... and check the companies' web pages. Only then, those preselected companies are contacted.
During the pre-selection process, photography plays a fundamental role since "we buy with our eyes". Professional pictures that reflects the style and brand values ââwill make your company stand out.